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What Are Keywords & Why Are They Important for SEO? – Moz
SEO keywords are essential for improving website ranking and attracting organic traffic. If your goal is to drive organic traffic to your site, the keywords you choose to target (meaning the keywords you create content about and optimize your pages for) will determine how people find you through search.
What Are SEO Keywords: Find Them & Rank Better in 2025 – Backlinko
SEO keywords (also known as "keywords" or "keyphrases") are terms added to online content in order to improve search engine rankings for those terms. Most keywords are discovered during the keyword research process and are chosen based on a combination of search volume, competition and commercial intent .
What is a keyword? • SEO for beginners – Yoast
A keyword, or a focus keyword as some call it, is a word that describes the content on your page or post best. It's the search term you want to rank for with a certain page. So when people search for that keyword or phrase in Google or other search engines, they should find that page on your website.
What Keywords Are & How to Use Them – Semrush
In search engine marketing, keywords are terms you try to appear for in search engines like Google. So you can attract valuable traffic to your website or physical location. This definition covers two categories: SEO keywords: Keywords you target through search engine optimization (SEO). This means you try to appear in the organic (unpaid) results.
What is a Keyword? Definition & How to Use Them for SEO – Techopedia
In SEO, a keyword is a word or phrase that someone might use in a search engine query. To be effective, keywords should align with the content's topic and match the search intent of the audience. Long-tail keywords have become more important because
What Are Keywords? How to Use Them for SEO – Ahrefs
Keywords are the words and phrases that people type into search engines to find what they're looking for. For example, if you were looking to buy a new jacket, you might type something like "mens leather jacket" into Google. Even though that phrase consists of more than one word, it's still a keyword.
SEO Keywords: A Complete Reference – GeeksforGeeks
Keyword optimization (also known as keyword SEO) is defined as the process of increasing the relevance of a web page's content to a given search query, strategically selecting and using specific keywords or phrases within the digital environment to improve a
What are SEO Keywords? Keyword Research Guide: Type, Tool & More
What are SEO Keywords? SEO keywords, or Search Engine Optimization keywords, are specific words that people enter into search engines to look for information, products, or services. They can be words, terms, phrases, or even questions.
